focus
How to research and improve services across people, systems and organisations. You develop ideas with teams, then test how the service works.
Check for user research, service journeys, staff workflows and testing. Check whether projects include phone or in-person services, alongside digital interactions.
Service design is wider than screen layouts and differs from general administration. Related fields are optional navigation. Students can select this focus without selecting every related field.
Save areas you want to explore in your free account. These choices do not change your current education.
Service research and testing help you try improvements with the people who use a service. Collaborative projects help you develop workable changes.
Check whether projects include staff workflows and phone or in-person services, alongside digital interactions. Check for practical research, prototypes and testing.
MA Service Design programme specification, 2025–26 · Royal College of Art · 2026-10-11
This dated postgraduate curriculum illustrates subject content. It does not establish current admissions rules or a universal preparation route.
